Advertising Agency: TBWA\PARIS, France
Executive Creative Director / Creative Director: Erik Vervroegen
Copywriter: Nicolas Roncerel
Art Directors: Caroline Khelif, Leopold Billard, Julien Conter
Account Supervisor : Laurent Lilti
Released: April 2008
For “Battlestar Galactica”[] fans: Jamie Bamber is helping PETA raise awareness about black bears being killed to make ceremonial caps for the Queen’s Guard by showing some skin. PETA is known for their controversial ads. From PETA.org.uk:
It didn’t surprise us one bit that Jamie is like that in real life too. That’s why he bared his skin in PETA’s newest ad to help save black bears killed for their fur. When Jamie learned how Canadian black bears are killed to make the Queen’s Guards’ ceremonial caps, the British-born actor jumped at the chance to help. “I initially decided to do the PETA ad because a great friend of mine in L.A., Lucy Davis, had just done a similar ad, and I love Lucy and it was a cause I didn’t know about – I’ll be honest. So as soon as Lucy opened my eyes, I was thrilled to join her and do my bit.”
Image: Karl Grant/PETA
[]Battlestar Galactica is a great science fiction show with philosophical overtones sans science fiction technobabble
This is a cute and very smart advertisement, but the applause might get annoying if the sensor were easily triggered or too sensitive. I can understand the benefits of placing these advertisements in areas where ridership is both high and low, since the Department wants to show appreciation, but they may want to attract more people to take public transportation too.
The Department of Environment and Conservation wanted to show their appreciation to people who were doing their bit for the planet by taking public transport to and from work. Agency Marketforce Perth set up a number of these applauding bus shelters in high traffic areas around the CBD. Motion sensors in the shelter triggered a recorded applause whenever someone entered.
Advertising Agency: Marketforce, Perth, Australia
Creative Director: Andrew Tinning
Creatives: Andrew Tinning, Ryan Albuino, Andrew Chu, Danielle Glenister
Released: June 2008
Advertising Agency: Magnetica Argentina
Executive Creative Directors: Christian Mayer, Fernando Rodriguez
Creative Director: Mariela La Rocca
Art Director: Andres Benavides
Copywriter: Juan Sasiain
Advertising Agency: Garnier BBDO, San José, Costa Rica
Creative Director: Tito Araya
Art Director: Sandro Rojas
Copywriter: Juan Luis Valerio
Illustrator: Sandro Rojas
Other additional credits: Pablo Rojas
Published: June 2008
Advertised brand : PRABHAT KHABAR NEWS PAPER
Advert title(s) : WORLD ENVIRONMENT DAY AD
Headline and copy text (in Hindi) : TOMMOROW [sic] YOU WILL BE REMEMBERED FOR WHAT YOU ARE LEAVING BEHIND
ISSUED IN PUBLIC INTEREST ON WORLD ENVIRONMENT DAY
Advertising Agency (Name, City, Country) : TAATTVA SIDDHARTHA, NEW DELHI,INDIA
Agency website : http://www.siddharthadvertising.com
Creative Director : KRISHNENDU DUTTA
Art Director : NAYAN
Copywriter : NISHANT
Campaign for the Government of Catalunya to keep the Mediterranean sea clean. 2005. Made with copywriter Fran Segarra, Creative directors Xavi Hidalgo & Fernando Planelles for the agency Small in Barcelona. From the sea campaign:
All around the world, 8 million tonnes of waste reach the sea every day. All this refuse is generated by human activity. This non-recyclable rubbish is thrown into the toilet, onto the streets, into gullies, onto the sand and into the sea, turning it into a tangible destroyer of marine life. But you can stop this from happening. Uncontrolled waste is a threat to the seas.
In their natural form, conch pearls are among the rarest pearls in the world. For more than 25 years, all attempts at culturing pearls from the queen conch have been unsuccessful -- until now. For the first time, novel and proprietary seeding techniques to produce beaded and nonbeaded high-quality cultured pearls from the queen conch have been developed by s […]
The same phenomenon that occurs when it's time for certain mushrooms to eject spores also occurs when dew droplets skitter across a surface that is highly water repellant.
The remarkable eyes of a marine crustacean could inspire the next generation of DVD and CD players, according to a new study from the University of Bristol published today in Nature Photonics.
With would-be goblins and ghosts set to drape those huge fake spider webs over doorways and trees for Halloween, scientists in Wyoming are reporting on a long-standing mystery about real spider webs: It is the secret of spider web glue. The findings are an advance toward a new generation of biobased adhesives and glues -- "green" glues that replace […]
A team of researchers from the State University of Pennsylvania and the Universidad Autonoma de Madrid have developed a technique to replicate biological structures, such as butterfly wings, on a nano scale. The resulting biomaterial could be used to make optically active structures, such as optical diffusers for solar panels.
A NASA team is developing a transparent coating that mimics the self-cleaning properties of the lotus plant to prevent dirt from sticking to the surfaces of spaceflight gear and bacteria from growing inside astronaut living quarters.
Researchers are one step closer to creating a micro-aircraft that flies with the maneuverability and energy efficiency of an insect after decoding the aerodynamic secrets of insect flight.
The National Science Foundation has awarded Clemson University researchers $2 million to study ways to mimic the suction mechanism used by butterflies and moths to feed so that the same method can be used in medical diagnostics. The research will help develop a new class of fiber-based devices capable of probing and transporting previously impossible-to-reac […]
The green mussel is known for being a notoriously invasive fouling species, but scientists have just discovered that it also has a very powerful form of adhesion in its foot, according to a recent article in the Journal of Biological Chemistry. The stickiness of the mussel's foot could possibly be copied to form new man-made adhesives.
The developing world's emissions are rising fast and eclipsing the rich world. That doesn't mean rich countries are entirely off the hook, according to a new scientific paper.
Concentrations of several major pesticides mostly declined or stayed the same in “Corn Belt” rivers and streams from 1996 to 2006, according to a new U.S. Geological Survey study. The declines in pesticide concentrations closely followed declines in their annual applications, indicating that reducing pesticide use is an effective and reliable str […]
WASHINGTON, D.C.--The United States is using less water than during the peak years of 1975 and 1980, according to water use estimates for 2005. Despite a 30 percent population increase during the past 25 years, overall water use has remained fairly stable according to a new U.S. Geological Survey report.
Water is our single largest commodity, but we don’t account for our water resources as we do for other important commodities. How has our use of water across the United States changed in the past 50 years? Come learn what the USGS and its partners know — and don’t know — about the nation’s use of water. What: The media is invite […]
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